2023-05-19
Yes, we come from an unfavorable scenario. Just over a year ago, we started to regain normalcy as a result of the pandemic.
So, the MICE industry has only recently begun to return to in-person events and normality, where the end of restrictions, however, has led to an intense need for face-to-face connectivity.
In this sense, the challenges of the sector involve recovering lost connectivity, increasing the demand for space (often in the hands of accommodation and venue providers), as well as adapting to an unfavorable economic situation. Today, the increase in energy costs, transportation, or products is having a negative impact on the activity.
As a result of all this, companies in the MICE industry recommend focusing on a series of key factors that are undoubtedly driving corporate activity in this field. We refer to the following factors:
Investing in technology and sustainability in a hybrid work environment (in-person and remote). Promoting corporate wellness, or in other words, corporate policies that encourage employee well-being. Implementing diversity and inclusion policies.
So you don't have to worry about anything, specialists in planning and implementing MICE strategies take care of everything. At this point, you should know that at Crea Group, we effectively manage the resources available to your company to carry out the work.
Furthermore, we make the most of the benefits provided by tools such as essential meeting management software and data analysis for better and more agile decision-making.
We also help define how to effectively connect people in meetings, analyze which MICE destinations are of interest based on your activity and operational specificities, and more.
Do you want to learn more about the latest MICE trends and start enjoying their benefits? Contact Crea Group.
